Each 17.5oz bag makes two 8-inch round cakes.īrave Robot, the fastest growing brand in the plant-based ice cream category (Source: IRI Total US Food - 12W) with over a million pints sold in its first year of business, comes from The Urgent Company. Brave Robot's Climate Hero Super Cake is also sustainably packaged in a 100% compostable bag. The same animal-free dairy protein that makes the brand's ice cream so creamy is used in this new application to replace the equivalent of three eggs and to make the cake mix tender and moist. Made with Perfect Day's animal-free milk protein, which is also used in Brave Robot's beloved ice cream, Climate Hero Super Cake is unbelievably moist and decadent. The shelf-stable animal-free mix is quick and easy to make: just add water and oil, no eggs required.
This process means using less land, less water, and less greenhouse gas emissions to create animal-free dairy ice cream that is not like dairy, it is dairy – just without the cows.Climate Hero Super Cake is meeting the demand for planet-positive options without sacrificing taste.
We see Brave Robot Ice Cream as an integral part of the solution,” says Paul Kollesoff, General Manager & Co-Founder of The Urgent Company.īrave Robot uses non-animal whey protein made by partner Perfect Day that is molecularly identical to whey from cow’s milk, except it is made through fermentation. Dairy alternative ice creams always miss the mark on taste, and today’s consumer is hungry for better options. No more eating plants for dessert, no more milk from factory farms needed. It shows that this is what America has been urgently waiting for. “The opportunity to pioneer a new food category doesn’t happen too often, and now 5,000 retail stores are with us. The brand came to the market with regional distributors last year and, true to its name, has been quickly partnering with new retailers who are eager to offer their customers this sustainable innovation: animal-free dairy ice cream with the taste and texture of traditional dairy ice cream, but less impact on the earth. 4, 2021 /PRNewswire/ - Brave Robot, launched by The Urgent Company in July 2020, is expanding rapidly to provide affordable access to animal-free dairy nationwide.
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